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Planning and Strategy
With strategy and focus, it's possible to guide your brand on the right path and, in doing so, surprise and delight customers.
Whenever we think about planning and strategy in digital marketing, we should consider a stage that precedes action. In other words, it's a phase that requires a lot of research to steer in the right direction before advertising campaigns, institutional or commercial campaigns, product launches, and so on. It's an analytical phase that should be carefully developed and executed.
What We Do
We plan with precision and execute strategies tailored to your brand's attributes, target audience, and market objectives. AO5 has a team of experts in digital marketing planning and strategy to develop and execute a plan that meets your expectations. To surprise the market and delight your customers.
Among the services we provide, it's worth highlighting some unique aspects, such as product and service modeling, digital communication planning, inbound marketing planning, and sales planning. In addition to these, AO5 has the know-how to create other customized strategies for companies looking to increase sales or strengthen their market presence.
Services
Process
Our proprietary methodology provides exponential growth for brands and businesses. We engage all Orangers, from strategists, designers, media, content, and project management, with a deep understanding of context and combined competencies to solve the challenges presented in the project.
Research and Diagnosis
As the foundation of our process, we begin our methodology with interviews, market research, and diagnostics to analyze the business's performance and ecosystem.
Strategy and Concept
Our team of strategists gathers for a brandstorming session to develop initial concepts for production. At this stage, the objective is to build a macro vision of the planning aligned with tactics.
Design and Develop
With the strategic plan in hand, the project management and production team's objective is to execute everything that the strategy defined as a concept through our internal job execution system.
Perform and Measure
Without data, there are no arguments. Our goal is to assist our clients with assertive decision-making. We deliver a 360-degree view in strategic reports and relevant information to measure conversion and revenue.
PDCA Improvement Cycle
In this stage, we promote growth in results. We use the PDCA methodology: plan, do, check, and act to drive all improvements throughout the project.